Game Marketing Strategist

6 days ago


Fatih, Istanbul, Turkey Rollic Full time
Job Description

As a Product Marketing Specialist at Rollic, you will be responsible for developing and executing data-driven marketing strategies to drive the success of our top and IP-based games in the US market. This includes managing cross-functional teams, collaborating with licensors, and partnering with external agencies to create impactful content.

  • Responsibilities:
  • Develop and execute product marketing strategies that align with brand guidelines, product roadmaps, and partner expectations.
  • Collaborate closely with internal teams and external partners to execute co-marketing strategies that enhance the visibility and success of Rollic's games.
  • Act as a key liaison between internal Rollic teams, studios, and IP partners during the development of IP-based games to ensure partner expectations and brand guidelines are met.
  • Manage the day-to-day relationships with Zynga teams.
  • Lead collaborations with influencers and talents across various platforms and through agencies to drive awareness and engagement for Rollic's games.


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