Senior Marketing Strategist

1 day ago

Beşiktaş, Istanbul, Turkey Mastercard Full time

About Our Purpose

At Mastercard, we power economies and empower people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper.

Our Technology and Innovation

We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Manager Marketing Services, Advisors Client ServicesManager Marketing Services – Advisors & Consulting Services

We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard's rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations.

Our Marketing Consultants

Our marketing consultants lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance.

Our Specializations

The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Positions for different specializations and levels are available in separate job postings.

Key Responsibilities

  • Lead client engagements across a range of industries and problem statements
  • Develop and/or lead marketing strategies and programs for large, regional, and global clients by working with technology and data
  • Own key relationships with mid-level to senior client stakeholders and independently assess client agenda, internal culture, and change readiness
  • Lead team to effective marketing strategies and recommendations, and deliver impactful client presentations while growing team members' roles and skills
  • Provide marketing expertise and day-to-day project delivery team leadership, support evolution of solutions with innovation and create a collaborative and inclusive environment for all levels
  • Manage relationship with internal Mastercard stakeholders including Product and Business Development to scope projects, create relevant solutions for clients, and build the firm's intellectual capital
  • Provide on-the-job training, coaching, and mentorship to junior consultants

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