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Pega Campaign Marketing Specialist

3 weeks ago

Fatih, Istanbul, Turkey Kafein Technology Solutions Full time

We are seeking a highly skilled Pega Campaign Expert to join our team at Kafein Technology Solutions. As a key member of our digital marketing department, you will be responsible for designing and executing personalized marketing campaigns using Pega Marketing.

Key Responsibilities:

  • Design and develop targeted MCCM campaigns using Pega Marketing
  • Execute and monitor CRM communication plans (SMS, PN, LBS, etc.)
  • Analyze campaign performance and customer behavior to optimize results and improve reporting
  • Set up new campaigns in the Pega Marketing system, create AOM packages, and monitor MCCM campaigns
  • Participate in communication and proposition studies in line with company policies, ensuring proper execution and progress

About Us:

Kafein Technology Solutions is a leading IT services company providing comprehensive solutions tailored to meet our customers' needs. Our expertise spans multiple sectors, including technology, banking, telecommunications, tourism, services, retail, and insurance.