Digital Product Team Lead

3 days ago


Fatih, Istanbul, Turkey Şans Girişim Full time
Job Description

We are seeking a highly skilled Digital Product Team Lead to manage the digital journey on our iddaa.com website and application from idea generation to launch. The successful candidate will be responsible for delivering a best-in-class user experience.

The key responsibilities of this role include:

  • End-to-end management of iddaa.com including main page, menu, subpages, sales journey, and care pages.
  • Monitoring and optimization of KPIs such as revenue, active user, conversion rate, and Net Promoter Score.
  • Collaboration with analytics and user data to understand customer behavior, identify pain points, and deliver a superior user experience.
  • Defining product vision and roadmap based on OKRs and driving the delivery of this roadmap together with tech and design teams.
  • Measuring and optimizing customer journeys, including engagement and retention actions.
  • Driving UX research, design, technical design, and product execution phases.
  • Owning quality through hands-on testing and ensuring a designed experience is delivered to users.
  • Managing a balance between product development and maintenance.
  • Maintaining performance metrics and reporting with suggestions and plans for improvement.
  • Collaborating with marketing, sales, risk management, UX, customer operations, and technology teams to deliver enhancements to iddaa.com.
  • Leading and growing people in the Conversion team.
Required Skills and Qualifications

To succeed in this role, you should have:

  • A bachelor's or master's degree from a reputable university, preferably in engineering or business administration.
  • At least 8 years of total experience with strong commercial achievements, good people management skills, and results orientation.
  • 5+ years of digital marketing and/or digital product management experience.
  • Experience in leading mobile development teams.
  • Data-driven work style and reasoning.
  • Ability to work on multiple projects simultaneously.
  • Self-motivation and performance even in imperfect environments.
  • Interest in sports betting.
  • Good command of both written and spoken English.
  • Strong interpersonal and communication skills with an analytical approach.
  • Problem-solving skills and positive attitude.
  • Advanced level of MS Office programs.
  • No military obligation for male candidates.

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