Platform Optimization Lead

2 days ago


Kastamonu Merkez, Turkey Memo² Full time

MeMo²'s THX platform offers a unique opportunity to work on a rapidly growing international platform. As the Platform Optimization Lead, you will be responsible for leading strategic initiatives to drive user acquisition, retention, and long-term platform profitability.

About the Opportunity
  • Budget Management: Develop and implement strategies to optimize our budget and ensure cost-effective user recruitment and retention.
  • Market Research: Conduct market research to identify emerging trends and opportunities for growth.
  • Recruitment Strategy: Design and implement innovative user recruitment strategies leveraging both online and offline channels.
  • Team Collaboration: Work closely with internal teams, such as product, tech, research, and marketing, to align audience strategies with business objectives.
  • User Experience: Optimize user incentives and retention strategies to enhance long-term user engagement.

You will leverage your expertise in managing and optimizing large budgets for cost-efficient user acquisition and retention, as well as your solid project management skills to oversee multi-stakeholder initiatives.

The ideal candidate will have 5+ years of experience in Audience Management/Panel Management, excellent communication skills in English, and independent problem-solving abilities with an entrepreneurial mindset.



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