
Marketing Communications Strategist
2 days ago
Agoda is a leading online travel booking platform, connecting travelers with a vast network of hotels and holiday properties worldwide. Our innovative technology enables seamless bookings for accommodations, flights, and more.
We foster a diverse and inclusive work environment, where 7,100+ employees from 95+ nationalities collaborate to drive business growth. Based in Asia and part of Booking Holdings, we innovate through experimentation and ownership.
Our Purpose – Bridging the World Through Travel
We believe travel empowers individuals to experience the world, fostering empathy, understanding, and happiness. It brings cultures closer together, creating a richer global community.
The Opportunity
The B2B Marketing team at Agoda seeks a visionary Product Marketing Manager to redefine our content strategy efforts. This role will play a pivotal part in developing and executing product marketing strategies that resonate with our target audience and achieve market success.
Key Responsibilities:
- Develop a comprehensive product marketing strategy that engages B2B audiences, elevates brand awareness, and drives tangible business results across multiple business units.
- Craft compelling product messaging that differentiates our products in the market.
- Manage cross-functional projects, ensuring alignment and effective communication among stakeholders.
- Analyze product and channel performance metrics to refine marketing strategies and enhance product offerings.
- Design and execute go-to-market plans for product launches, including promotional campaigns, sales enablement, and training.
- Conduct market research to identify partner needs and develop a competitive positioning strategy.
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