Data Insights Specialist

6 days ago


Fatih, Istanbul, Turkey GroupM Full time

Data Insights Specialist

At GroupM, we are seeking a highly motivated and detail-oriented Data Insights Specialist to join our dynamic team. This role is a crucial part of transforming data into valuable information that fuels our marketing strategies.

Responsibilities:

  1. Data Collection & Processing:
    1. Capture relevant data from diverse sources, including internal databases, CRM systems, market research, and web scraping.
    2. Ensure data quality through cleansing, validation, and transformation.
  2. Data Analysis & Visualization:
    1. Analyze complex data sets to identify trends, patterns, and anomalies.
    2. Develop statistical models to drive insights and create compelling visualizations (e.g., dashboards, reports, presentations).
  3. Insight Generation & Reporting:
    1. Translate data analysis into actionable recommendations for business stakeholders.
    2. Presentation of findings and insights through clear, concise reports.
  4. Collaboration & Communication:
    1. Foster effective collaboration with cross-functional teams, including marketing, sales, and IT.
    2. Communicate technical insights effectively to both technical and non-technical audiences.
  5. Continuous Improvement:
    1. Stay updated on industry best practices and emerging techniques.
    2. Identify opportunities to enhance data quality, analysis processes, and reporting efficiency.


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