Strategic Beauty Innovation Lead

2 weeks ago


Fatih, Istanbul, Turkey Tbwa ChiatDay Inc Full time

At Tbwa Chiat/Day Inc, we're committed to pushing the boundaries of beauty marketing through innovative strategies and cutting-edge technology. As a Creative Strategist, you'll play a key role in shaping the future of beauty marketing by combining your industry knowledge with AI capabilities.

About the Role:
  • We're seeking a dynamic Mid-Level Strategist to develop effective strategies for beauty and wellness brands using AI-enhanced solutions.
  • This role combines traditional strategic thinking with AI-powered approaches to drive business growth and stay ahead of industry trends.

The ideal candidate will have 4-7 years of strategy experience in the beauty or related sectors, a strong understanding of beauty industry dynamics, and experience with AI tools and applications.

Key Responsibilities:
  • Develop AI-enhanced strategic solutions for beauty brands
  • Apply Gen AI tools in insight discovery and strategy development
  • Create compelling brand narratives using AI-powered insights
  • Support development of strategic frameworks and methodologies
  • Implement AI tools in strategic planning processes
Requirements:
  • Strong analytical and strategic thinking skills
  • Proven ability to develop actionable insights
  • Technical Skills:
    • Understanding of Gen AI capabilities
    • Data analysis and interpretation abilities
    • Experience with strategic planning tools
    • Knowledge of beauty industry metrics
  • Personal Qualities:
    • Strategic thinker with practical mindset
    • Interest in technology and innovation
    • Passion for beauty industry
    • Strong collaborative abilities


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