Crypto Content Creator
2 weeks ago
At CoinTR, we're dedicated to providing a seamless user experience for our customers. To achieve this goal, we need a talented Senior Content Specialist to help us develop and implement effective content strategies.
Job DescriptionThe ideal candidate will have a deep understanding of cryptocurrency, DeFi, NFTs, and blockchain technology, as well as the ability to simplify complex concepts for a mainstream audience.
Key Responsibilities:
- Develop and execute a content strategy that aligns with business goals and user acquisition efforts.
- Create high-quality, SEO-driven content, including blog posts, landing pages, educational guides, newsletters, and website announcements copy.
- Write engaging crypto-related articles, market analysis, and product explainers to inform and educate users.
- Collaborate with marketing, growth, and product teams to create content that supports user acquisition, retention, and engagement.
- Stay updated with crypto trends, market movements, and competitor strategies to create timely and relevant content.
- Track and analyze content performance metrics to refine strategies and improve engagement.
Requirements:
- 2+ years of experience in content creation, journalism, or digital marketing, preferably in fintech, crypto, or blockchain.
- Deep understanding of cryptocurrency, DeFi, NFTs, and blockchain technology.
- Ability to simplify complex blockchain and crypto concepts for a mainstream audience.
- Strong command of social media trends and engagement strategies in crypto space.
- Excellent writing, editing, and proofreading skills in Turkish and English.
- Ability to work in a fast-paced environment and adapt to industry changes.
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