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Global Marketing Strategist

3 weeks ago

Fatih, Istanbul, Turkey Insider Full time

About Insider

We are a B2B SaaS company that drives growth for our clients worldwide by providing an AI-native platform for Customer Experience and Marketing. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform.

As a leader in AI-powered cross-channel customer experiences, we help top brands deliver personalized, seamless journeys. We empower marketers with cutting-edge technology, data-driven insights, and a powerful partner ecosystem to drive growth.

Job Description
  • Lead co-marketing initiatives with technology and agency partners, including webinars, content, events, and digital campaigns.
  • Manage various Market Development Funds (MDFs) programs, maximizing MDF allocations received from our strategic global Tech Partners like AWS, Meta, Shopify, etc.
  • Strengthen relationships with global partners, ensuring co-marketing activities and sponsorships are strategically planned and executed.
  • Manage sponsorship programs for Insider's flagship events like UPLIFT, collaborating closely with regional teams.
  • Support regional teams in executing partner-focused marketing activities, such as workshops, training, and enablement programs.