
TV Audience Research Manager
6 days ago
The TV Audience Research Manager will be responsible for overseeing the management and integration of TV ratings systems across linear (DTH) and digital (OTT) platforms. This is a unique opportunity to join a leading digital broadcasting platform in Turkey and contribute to shaping the future of television broadcasting.
Key Responsibilities:
- Analyze viewership trends, audience demographics, and content performance using data from Digiturk rating system as well as digital analytics tools.
- Identify viewing behavior patterns across different subscriber segments to inform programming and marketing strategies.
- Present findings and recommendations to senior management and key business units.
Requirements
To succeed in this role, you will need:
- A university degree from related fields, with a master's degree being a plus.
- Experience in data analysis models and methods or market/media research focusing on data analysis or experience in a Content Strategy Role in Streaming Or Media and Entertainment.
- Strong analytical skills, strategic thinking, presentation design, and the ability to distil complex concepts and analyses into clear, easy-to-understand presentations.
About Digiturk
Digiturk is a forward-thinking company that is committed to innovation and excellence. We offer a dynamic work environment, opportunities for growth and development, and a competitive salary package.
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