Digital Marketing Expert

19 hours ago


Fatih, Istanbul, Turkey HubX Full time

At HubX, we build mobile apps used and loved by millions worldwide. With a proven track record of building and growing mobile apps across various verticals, reaching over 100 million users across six continents and 160 countries, we're looking for a skilled Performance Marketing Specialist to join our dynamic team.

This role offers an opportunity to make a significant impact on the lives of millions of users through our products, as well as contribute to the growth of the mobile app industry in the years to come.

About the Role
  • Manage and optimize performance marketing campaigns across all channels, including Facebook, Google, and other ad networks, using data-driven decisions.
  • Continuously test and try new approaches based on results, ensuring continuous improvement.
  • Report campaign results on a daily, weekly, and monthly basis, implementing successful optimization strategies based on reported data.
  • Collaborate with the creative team to provide KPI insights for new key creatives, and provide insightful analysis of campaigns and their results.
Key Responsibilities
  • Bachelor's degree in a related field.
  • 2+ years of experience in a digital marketing position within a marketing department (preferably in the mobile apps sector).
  • Hands-on experience in performance marketing channels such as Facebook Ads, Google Ads, and TikTok.
  • Knowledge of Google UAC, FB Ads, Apple Search Ads, and digital marketing terms like CPC, CTR, CPA, CPI, Retention, etc.
  • Familiarity with Firebase, Appsflyer, and Google Analytics.
  • Advanced Microsoft Excel skills.
  • Able to report, analyze, and understand data, as well as work collaboratively in a team-oriented environment.


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