Head of Marketing

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Head of Marketing in Türkiye. This role offers the opportunity to define and lead the marketing strategy for a highly technical, developer-first product operating at global scale. You will own the full marketing funnel, from brand awareness to lead generation, and play a central role in expanding adoption across new audiences and use cases. Working closely with senior leadership and engineering teams, you will shape positioning, messaging, and go-to-market motions. The environment is fast-paced, highly autonomous, and impact-driven, with a strong focus on execution and measurable results. You will have the freedom to build new marketing playbooks while maintaining high standards across all external communications. This position combines strategic ownership with hands-on leadership in a fully remote setup. Accountabilities:

• Define, build, and own the end-to-end marketing strategy, covering brand, content, social media, SEO, paid channels, and community engagement
• Take full ownership of the marketing funnel, driving awareness, lead generation, and conversion through high-impact channels
• Design and execute repeatable marketing motions, with a strong focus on social platforms such as YouTube and Reddit
• Establish and scale a robust content strategy that clearly communicates complex technical value propositions to both technical and business audiences
• Collaborate closely with executive leadership to refine market positioning, pricing narratives, and overall product storytelling
• Develop, track, and report on marketing KPIs to ensure performance, accountability, and return on investment
• Work cross-functionally with engineering and sales teams to align messaging, features, and market demand
• Source, manage, and grow strategic partnerships to expand reach within adjacent ecosystems

Requirements:At least 8 years of experience in B2B SaaS marketing, with a proven track record of driving measurable growthDemonstrated success leading marketing initiatives in fast-paced, high-growth environmentsStrong experience marketing API-based or highly technical products, with the ability to translate complexity into clear valueExpert-level understanding of social media marketing, including hands-on and strategic experience with platforms such as YouTube and RedditStructured, analytical, and data-driven mindset with high ownership and resilience in autonomous settingsExcellent communication skills in English, with the ability to influence and align diverse stakeholdersStrategic thinker who is equally comfortable executing hands-on initiatives Benefits:Fully remote work with complete flexibility over location and scheduleHigh level of autonomy and trust, with freedom to shape strategy and executionMinimal bureaucracy and a strong focus on efficiency and impactCollaborative, supportive team culture with access to a broad SaaS networkFlexible time off to support work-life balance and long-term sustainability Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best  Why Apply Through Jobgether? 
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

#LI-CL1 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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