Van Customer Experience

1 week ago

Istanbul, Istanbul, Turkey Mercedes-Benz Otomotiv Full time ₺50,000 - ₺100,000 per year

Job Description

  • Develop and manage CRM communication campaigns across sales, after-sales, used car, and finance operations
  • Coordinate and enhance communications with both potential and existing customers, while analyzing and reporting sales performance resulting from these interactions
  • Strengthen customer relationships to increase brand awareness and loyalty through consistent and effective communication strategies
  • Utilize and improve CRM systems, including customer databases, call center platforms, lead management, and tracking systems, ensuring data accuracy and system efficiency
  • Plan and execute CRM activities, campaigns, and customer management processes within the defined CRM budget
  • Identify and segment target audiences for campaigns to maximize effectiveness
  • Oversee and monitor data privacy regulations (KVKK ) and lead management of agent bonus programs
  • Ensure proper coordination in collecting, processing, and storing customer data in compliance with data privacy regulations (KVKK) and company policies
  • Collaborate closely with product ownership teams at both MBO and HQ levels to track and adopt emerging digital tools
  • Monitor end-to-end customer experience performance, taking corrective actions where necessary to ensure service excellence

Qualifications

  • Bachelor's degree in Business Administration, Business Informatics, Engineering, Marketing, Customer Relationship Management, or a related field
  • Proven knowledge and hands-on experience with Salesforce Marketing Cloud and Google Analytics
  • Preferably experienced in CRM systems, call center processes and marketing practices
  • Excellent command of English, both written and spoken

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