
Brand Support Specialist
2 days ago
At Barilla Group, we believe that every great journey begins with passion and a bold vision. From our humble beginnings in 1877, we've grown into a global leader in the food industry, guided by our commitment to progress and excellence.
Today, we're an international group present in over 100 countries, with 20 beloved brands in our portfolio. We're proud to be recognized as the world's top food company by reputation.
We're driven by a shared mission to nourish the future with purpose and passion, and our success story is written by a passionate team of 9,000 dedicated employees across 30 plants and offices worldwide.
Ambition meets opportunity at Barilla
Main Objectives:Support Brand & Marketing Managers in their daily tasks, ensuring efficient operations.
Conduct regular analysis of brand performance, using relevant KPIs to measure success.
Stay informed about market and industry trends, with a focus on Nielsen data.
Closely collaborate with cross-functional teams to drive innovation and achieve business goals.
Assist Brand Managers in developing Social Media & Digital Content for 3 brands, including agency management, media strategy planning, and digital performance tracking.
Help facilitate Influencer marketing campaigns, from concept development to performance evaluation.
Work closely with Trade Marketing & Sales teams to translate Marketing Strategy into actionable BTL activities.
Oversee the AW process for brands, new product listings, promo packs, and design changes.
Maintain accurate financial records and assist with budget management.
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