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Senior Influencer Partnerships Specialist

3 weeks ago

Fatih, Istanbul, Turkey DeFacto Full time
Job Overview

This Senior Influencer Marketing Specialist role at DeFacto involves developing and executing influencer marketing strategies to drive business growth and increase brand awareness.

Responsibilities
  1. Developing Influencer Relationships: Build long-term relationships with key influencers, negotiating collaborations that meet brand objectives and maximize ROI.
  2. Campaign Execution: Oversee all operational aspects of influencer partnerships, including contract negotiations, product selection, order creation, and logistical support.
  3. Content Strategy: Develop and maintain a strategic posting schedule to ensure consistent and timely delivery of influencer content across relevant platforms.
  4. Performance Analysis: Monitor and analyze the performance of influencer campaigns using KPIs and other metrics to optimize strategies and report results to key stakeholders.
  5. Cross-functional Collaboration: Collaborate closely with the marketing, sales, and product teams to ensure that influencer strategies align with broader company objectives and market trends.