Digital Marketing Expert
6 days ago
Codeway, a leading mobile products company, is seeking a talented Marketing and Growth Specialist to join its team. As a key member of the performance marketing team, you will be responsible for driving user acquisition and growth through strategic planning and execution.
Key Responsibilities:
- Develop and execute end-to-end user acquisition strategies to drive app growth.
- Manage the creative pipeline, developing and testing ad creatives to maximize campaign performance.
- Optimize user acquisition campaigns across multiple networks, including Meta, TikTok, Google, and others.
- Foster strong relationships with external partners and agencies to ensure seamless collaboration and effective campaign execution.
- Create and maintain BI dashboards to provide actionable insights and inform data-driven decision making.
- Collaborate closely with the product team to understand user motivations and develop effective monetization strategies.
Requirements:
- Minimum 2 years of experience in performance marketing or a related field.
- Proven passion for mobile marketing, data, and creative production.
- Strong ownership mindset, with a desire to take on additional responsibilities and grow the business.
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
- Fluent English language skills, with the ability to communicate complex ideas effectively.
About Codeway:
Codeway is a dynamic and innovative tech company that creates sector-leading mobile products. With a global presence and a team of over 255 bright minds, we're committed to redefining the performance marketing role and pushing the boundaries of what's possible.
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