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2 days ago
The ideal candidate will have a proven track record of driving e-commerce growth and managing P&L.
They will be responsible for developing and executing the e-commerce and digital strategy across VF's portfolio of brands (Vans, The North Face, Timberland, Eastpak).
Main Responsibilities:Key Objectives:
- Develop and implement the e-commerce strategy for Vans, The North Face, Timberland, and Eastpak in Turkey, ensuring alignment with global and regional objectives.
- Drive online sales and profitability across e-commerce platforms and marketplace partnerships.
- Manage the e-commerce business, ensuring revenue growth and profitability.
- Identify and expand new digital business opportunities, in alignment with the country brands lead, including third-party marketplaces and omnichannel integrations.
Requirements:
- 8+ years of experience in e-commerce, digital marketing, or related fields, preferably in fashion, retail, or consumer goods.
- Proven track record of driving e-commerce growth and managing P&L.
- Strong understanding of digital marketing, performance analytics, and customer experience optimization.
- Experience with marketplace management and omnichannel strategies.
- Ability to work in a fast-paced, matrixed organization and collaborate across functions.
- Strong leadership, analytical, and problem-solving skills.
- Fluent in Turkish and English.
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