Head of Digital Growth

2 days ago


Fatih, Istanbul, Turkey Vans Full time

The ideal candidate will have a proven track record of driving e-commerce growth and managing P&L.

They will be responsible for developing and executing the e-commerce and digital strategy across VF's portfolio of brands (Vans, The North Face, Timberland, Eastpak).

Main Responsibilities:

Key Objectives:

  1. Develop and implement the e-commerce strategy for Vans, The North Face, Timberland, and Eastpak in Turkey, ensuring alignment with global and regional objectives.
  2. Drive online sales and profitability across e-commerce platforms and marketplace partnerships.
  3. Manage the e-commerce business, ensuring revenue growth and profitability.
  4. Identify and expand new digital business opportunities, in alignment with the country brands lead, including third-party marketplaces and omnichannel integrations.

Requirements:

  1. 8+ years of experience in e-commerce, digital marketing, or related fields, preferably in fashion, retail, or consumer goods.
  2. Proven track record of driving e-commerce growth and managing P&L.
  3. Strong understanding of digital marketing, performance analytics, and customer experience optimization.
  4. Experience with marketplace management and omnichannel strategies.
  5. Ability to work in a fast-paced, matrixed organization and collaborate across functions.
  6. Strong leadership, analytical, and problem-solving skills.
  7. Fluent in Turkish and English.


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