Digital Marketing Strategist

5 days ago


Fatih, Istanbul, Turkey Traka (Assa Abloy) Full time

About The Role

This position involves developing and executing a daily strategy for Yale Retail.

The primary objective is to maximize the Yale Brand across all channels and media.

You will be responsible for managing the Yale website, content, and Social Media platforms.

Your tasks will include driving the Yale brand reach online and offline, ensuring all customer-facing content across all channels is up-to-date and relevant.

You will need to monitor and analyze data to make relevant changes and effectively report performance.

Additionally, you will manage all Yale Exhibitions, support marketing campaigns online/offline, and assist with any ad-hoc marketing activities to support the overall Yale Retail business plan.

You will work closely with external agencies to deliver strong marketing campaigns in a timely manner.

Your responsibilities will include taking briefs from managers, managing projects from start to finish, and assisting the Business Unit Manager in preparing important marketing strategies.

You will also provide monthly reports based on key KPIs.

Working alongside Product Managers is crucial to the success of this role, as the launch and marketing of new products are vital.

This is an excellent opportunity for a bright and enthusiastic marketer looking to get their foot in the door with a market-leading company that can offer great career prospects for the future.



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