
Digital Marketing Strategist
3 days ago
About the Role:
We are seeking a skilled Marketing Specialist to lead our marketing efforts in the local market. As a key member of our team, you will be responsible for designing, executing, and optimizing marketing campaigns that drive user acquisition, engagement, and revenue growth.
Key Responsibilities:
- Campaign Management: Own the complete lifecycle of marketing campaigns, from conceptualization and design to execution and post-campaign analysis, ensuring campaigns are localized to meet the market's specific needs.
- Content Creation & Strategy: Develop compelling marketing content tailored to the local audience for various channels, including email, push notifications, web content, social media, and more, while ensuring consistency with the brand's voice and objectives in the country.
- Cross-Functional Collaboration: Collaborate with teams across the organization to align on campaign objectives and ensure cohesive and culturally relevant messaging.
- Market Insights & Reporting: Analyze local campaign performance and market trends to provide actionable insights, recommend improvements, and report on key metrics to the country manager.
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