Digital Experience Specialist

2 weeks ago


Fatih, Istanbul, Turkey Merck Gruppe - MSD Sharp & Dohme Full time

Company Overview:

Merck Gruppe - MSD Sharp & Dohme is a leading healthcare company that is innovating the way it understands its patients and their needs.

We are looking for an experienced Omnichannel Specialist to support our brand teams on digital campaign management, efficient utilization of enterprise digital marketing channels & content creation strategies.

Key Responsibilities:

  • Design, execute, and measure omnichannel campaigns to drive business results

  • Assess the efficiency and effectiveness of digital executions and provide recommendations for improvement

  • Collaborate with cross-functional teams to develop and implement content creation strategies

  • Ensure compliance with highest standards of ethics and integrity in all aspects of work

Required Skills and Qualifications:

  • Excellent written and spoken English language skills

  • Experience with marketing automation tools, especially Salesforce Marketing Cloud (SFMC)

  • Familiarity with Google Analytics 360 and CMS systems such as WordPress VIP

  • Ability to communicate complex processes and strategies to both internal and external stakeholders



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