Digital Customer Experience Manager

7 days ago


Fatih, Istanbul, Turkey Merck Gruppe - MSD Sharp & Dohme Full time

We are looking for a skilled professional to fill the role of Senior Omnichannel Specialist at Merck Gruppe - MSD Sharp & Dohme.

About the Role

This position will be responsible for designing and implementing an omnichannel strategy that enhances customer engagement.

Main Responsibilities
  • Responsible for the concept/design, execution, and performance tracking & measurement of omnichannel customer campaigns and customer journeys.
  • Lead process optimization efforts related to digital channel promotion capabilities.
  • Responsible for in-house digital content creation.
  • Plays the role of a consultant to internal stakeholders and works closely with marketing & sales, medical, IT and other functions.
Essential Skills and Qualifications
  • Excellent command of English and Turkish, both written and spoken.
  • 5+ years of experience in digital marketing, and omnichannel strategy (Pharma experience is a plus).
  • Experience with a marketing automation tool, especially Salesforce Marketing Cloud is an important advantage.
  • Preferably experienced on CMS systems (WordPress).
  • Preferably experienced on Google Analytics 360.


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