Global Brand Development Manager
5 days ago
We are seeking a highly skilled Senior Brand Manager to join our team in Michael Page Türkiye. The ideal candidate will have a proven track record in managing a Masterbrand with multiple categories or a portfolio of brands.
About the Role
- Development and implementation of long-term growth strategies for the defined brands aligned with the VIA objectives (where to play and how to win) and defined objectives and targets;
- Development, implementation and tracking of the annual Brand Plans;
- Agency Management and coordination: Media, PR, Creative, BTL, Social/Digital agency;
- Development of annual media plans with close cooperation with Senior Digital Manager;
- Development, implementation and tracking of consumer and brand activations;
- Management and Control of the annual Marketing Budget;
- Cross functional working with key departments to achieve annual targets and objectives (Commercial Team, Brand Houses, International Team, Finance, Supply Chain,...);
About You
- Min 3-5 years of Brand Marketing experience in an international FMCG company in Turkey;
- Master's degree with focus Marketing or related subjects;
- Proven experience in leading and developing a team of min 3-5 direct reports;
- Fluent in English.
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