Global Brand Development Manager

5 days ago


Fatih, Istanbul, Turkey Michael Page Türkiye Full time
Job Description

We are seeking a highly skilled Senior Brand Manager to join our team in Michael Page Türkiye. The ideal candidate will have a proven track record in managing a Masterbrand with multiple categories or a portfolio of brands.

About the Role

  • Development and implementation of long-term growth strategies for the defined brands aligned with the VIA objectives (where to play and how to win) and defined objectives and targets;
  • Development, implementation and tracking of the annual Brand Plans;
  • Agency Management and coordination: Media, PR, Creative, BTL, Social/Digital agency;
  • Development of annual media plans with close cooperation with Senior Digital Manager;
  • Development, implementation and tracking of consumer and brand activations;
  • Management and Control of the annual Marketing Budget;
  • Cross functional working with key departments to achieve annual targets and objectives (Commercial Team, Brand Houses, International Team, Finance, Supply Chain,...);

About You

  • Min 3-5 years of Brand Marketing experience in an international FMCG company in Turkey;
  • Master's degree with focus Marketing or related subjects;
  • Proven experience in leading and developing a team of min 3-5 direct reports;
  • Fluent in English.


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