international marketing manager

Sanipak
has more than 1600 employees. We export our leading brands such as OK, Solo, Selpak, UniBaby and our most preferred brands in the cleaning papers, personal care, home care, baby care and out-of-home categories to more than 80 countries in 5 continents.

What do we expect from our new team member?

• Developing and implementing international marketing strategies aligned with company brand goals and creating long-term brand and innovation strategies,
• Managing brand and marketing budgets and forecasting,
• P&L management for the brands in their responsibility,
• Reporting on brand performance metrics,
• Monitoring KPIs and campaign performance to identify growth opportunities.
• Finding creative solutions and strategies to grow the brand,
• Taking part in market research and data analysis with market research teams, using market insights to drive brand growth, inform product positioning and go-to-market plans.
• Partnering with regional marketing teams to ensure campaign consistency and cultural relevance,
• Taking part in digital marketing processes with digital marketing teams, including social media strategies and digital advertising.
• Working collaboratively with cross-functions such as Production, R&D, Finance, Commercial Marketing and Market Research to support international launches.
• Leading and supporting the development of the brand team directly reporting to them.

What kind of teammate are we looking for?

• Bachelor's degree in Marketing, Business Administration, Engineering, Economy, and/or related fields,
• 10 years of experience in brand management with at least 5 years in international or global roles preferably within the FMCG sector,
• Experienced in team management,
• Proven experience in taking on full responsibility for a brand as well as developing and implementing effective marketing strategies,
• Strong understanding of brand management, product lifecycle, and consumer behavior in diverse markets.
• Proven track record of launching products and campaigns internationally.
• Hands-on experience with budget management and P&L,
• Advanced proficiency in English, additional proficiency in French is a plus,
• A result-oriented perspective with a focus on achieving targets and continuous improvement,
• Excellent communication, presentation, and interpersonal skills.
• Ability to work effectively across functions and teams,
• Good grasp of organizational and project management skills,
• Strong analytical and data analysis skills.

What do we offer you?

• At Eczacıbaşı, you can steadily improve your personal, professional, and technical competencies by participating in
  training programs
  that support you and your career.
• You will have access to opportunities for
  rotation
  among more than 50 companies and
  global experience
  in over 120 international markets.
• Vacation time
  at Eczacıbaşı is calculated according to seniority based on your total work experience. Your bring your seniority with you.
• We will always recognize your success through different
  reward
  methods.
• You can take advantage of location-independent or hybrid work opportunities through
  different work models
  suitable to the nature of your job, and you can determine your own work schedule with
  flexible work hours
  . We offer technology and ergonomic support packages to Eczacıbaşı employees who work remotely full-time.
• As a new parent working at Eczacıbaşı, you are privileged. Eczacıbaşı employees who are mothers are provided with monthly
  nursery support
  ; Eczacıbaşı employees who are fathers are entitled to a
  3-week paternity leave
  .
• People who savor
  culture and art
  are here Thanks to the Eczacıbaşı Group's founding sponsorship of
  Istanbul Modern
  , Turkey's first modern and contemporary art museum, you can visit the museum for free. Additionally, thanks to Eczacıbaşı Group's founding sponsorship of Istanbul Foundation for Culture and Arts (İKSV), you can also enjoy the privilege and discounts of İKSV's Lale Card to all İKSV events.
• You can participate in Eczacıbaşı's
  volunteering activities
  , every one of which prioritizes social benefit, and get involved in projects that create social impact.
• We are committed to ensuring
  equal opportunity
  of employment. We value diversity and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status or seniority.

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