Global Social Media
1 week ago
At Roamless, our mission is to make connectivity easy, reliable, and affordable for travelers like us. We aim to ensure that you stay connected seamlessly and effortlessly as you explore the world.
We believe connectivity should be straightforward, affordable, and easy to use. We believe it should be borderless, seamless, and secure. And we believe companies should be loyal to their customers, not the other way around.
These core beliefs guide everything we do at Roamless, from developing our services to interacting with our customers. Join us in revolutionizing the way travelers stay connected globally.
Role Overview
As the Global Social Media & Influencer Lead at Roamless, you will be responsible for driving daily social media operations, leading content creation and planning, managing community interactions across all social media channels, and developing strategic influencer partnerships globally. Your creative vision and strategic thinking will help expand our brand's reach, deepen engagement, and build a loyal community of travelers worldwide.
Key Responsibilities
- Social Media Management:
- Lead day-to-day social media operations across platforms, ensuring consistency, creativity, and alignment with Roamless's brand identity.
- Plan and execute engaging content calendars that resonate with global audiences, leveraging insights and performance analytics.
- Content Creation & Planning:
- Lead and execute the creation and publishing of original, compelling content (visual, written, and video) tailored for each platform, driving user engagement and brand awareness.
- Collaborate closely with internal Brand and Creative teams as well as external UGC agencies and freelancers to ensure content is aligned with broader brand strategies.
- Community Management:
- Actively manage community engagement, handling all comments, messages, and inquiries on social media promptly and authentically, cultivating positive interactions and brand loyalty.
- Monitor and manage online brand reputation and proactively address user feedback and concerns.
- Influencer Marketing:
- Develop and lead a global influencer marketing strategy to amplify Roamless's brand presence and credibility.
- Identify, onboard, and manage relationships with influencers across key markets, driving meaningful partnerships and measurable results.
- Track influencer campaign performance, ensuring alignment with KPIs and optimizing for ROI.
- Performance Analytics & Optimization:
- Regularly analyze social media and influencer campaign performance, using data-driven insights to refine strategies and optimize content effectiveness.
- Continuously track social media trends, competitor activities, and platform updates to remain ahead and innovative in the digital space.
Qualifications
- Experience: 5+ years of experience managing social media, community management, and influencer marketing, ideally within the tech, travel, or global consumer brands sectors.
- Social & Creative Expertise: Proven track record in content planning, content creation, and executing engaging social media campaigns across global markets.
- Influencer Relationships: Demonstrated experience in building successful global influencer strategies, including sourcing, negotiation, and campaign management.
- Analytical Skills: Proficient in using analytics and social listening tools to inform decisions, measure campaign success, and optimize performance.
- Communication & Collaboration: Excellent written and verbal communication skills, combined with strong collaboration abilities to coordinate across multiple internal teams.
- Global Mindset: Deep understanding of cultural nuances and market dynamics in managing international social media accounts and influencer relationships.
Why Join Roamless?
- Innovative Environment: Be part of a cutting-edge company revolutionizing global connectivity for travelers.
- Global Impact: Lead and grow a global affiliate marketing program that directly impacts our growth and success.
- Professional Growth: Opportunities for career development and advancement in a dynamic and fast-paced environment.
- Supportive Culture: Join a team that values diversity, collaboration, and a human-first culture of respect and inclusion.
Roamless is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Seniority levelMid-Senior level
Employment typeFull-time
Job functionMarketing and Sales
IndustriesTechnology, Information and Internet
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