
Marketing Operations Manager
22 hours ago
We are Blueclip, a company dedicated to delivering exceptional results through creative collaboration and expert knowledge. We are seeking a Product Marketing / Customer Insights Manager to join our team and contribute to our mission. As a key member of our team, you will be responsible for developing and maintaining reporting frameworks, conducting qualitative research, collaborating with cross-functional teams, and running A/B tests to optimize the user experience and improve conversion rates.
Areas of Responsibility:
- Develop and maintain reporting frameworks to analyze customer behaviors, such as visit frequency, browsing patterns, purchase journeys, and more.
- Conduct qualitative research, including customer interviews, to comprehend motivations, preferences, and pain points.
- Collaborate with cross-functional teams to create actionable insights that enhance the customer journey and boost engagement.
- Regularly run A/B tests to optimize the user experience and improve conversion rates.
- Analyze data using SQL and business intelligence tools to identify trends and provide recommendations for optimization.
- Stay informed about industry trends and best practices to discover growth opportunities.
Requirements:
- 3-5 years of experience in product management (consumer-facing platforms), eCommerce/customer insights, or consulting (MBB preferred).
- Experience in fashion e-commerce is highly desirable.
- Proficiency in BigQuery, SQL, Python, and business intelligence tools.
- Strong analytical mindset with the ability to transform data into actionable insights.
- Excellent problem-solving and communication skills for presenting findings and recommendations.
- Experience running A/B tests and implementing customer-driven improvements.
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