Marketing Data Insights Expert

1 day ago


Fatih, Istanbul, Turkey Publicis Groupe Full time
About Publicis Groupe Turkey

Publicis Groupe operates 14 agencies under its umbrella, specializing in areas such as data, performance marketing, affiliate, e-commerce, content, production, media, advertising, and PR. We have almost 500 talents across various disciplines and locations.

We are seeking a talented Web & App Analytics Specialist to help us drive business growth through data-driven insights.

Responsibilities:

  • Work with teams to develop data acquisition strategies.
  • Report beyond key metrics; tell the full story using data.
  • Proactively evaluate campaign performance and recommend improvements.

Qualifications:

  • In-depth familiarity with Google Analytics and experience with Google Tag Manager.
  • Strong analytical and problem-solving skills.
  • Ability to communicate results and provide recommendations.


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