Marketing Product Specialist

7 days ago


Fatih, Istanbul, Turkey Signify Full time

At Signify, we're seeking a talented Marketing Product Specialist to drive the success of our product line.

The ideal candidate will have 7+ years of experience in product positioning, pricing, distribution, and promotion plan development, with a proven track record of positively impacting market share, sales target, and margin.

We're looking for someone with a strong understanding of product marketing and product management, as well as analytical background and ability to be comfortable with data and analytics.

The successful candidate will be responsible for formulating product specifications based on available technology, components, and existing market situation, and translating technical information to non-technical teams.

This is an exciting opportunity for a dynamic profile to develop a growth strategy focused both on penetration and customer satisfaction, while providing trustworthy feedback and strong pre-sales support.

About the role:

  • Collect and analyze market information and define existing market target groups.
  • Formulate product specifications based on available technology, components, and existing market situation.
  • Translate technical information to non-technical teams.
  • Develop forecasting for new products based on intimate market knowledge.
  • Determine and implement pricing strategy for new and mature products.


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