Global Marketing Assistant

2 days ago


Fatih, Istanbul, Turkey Barilla Group Full time

About us: Barilla Group, a leading player in the global food industry, has been shaping the future of food since 1877. With a presence in over 100 countries and 20 beloved brands in our portfolio, we're proud to be recognized as the world's top food company by reputation.

Our journey is driven by a shared mission to nourish the future with purpose and passion, and our success story is written by a passionate team of 9,000 dedicated employees across 30 plants and offices worldwide.

Shape the future of food with us

Responsibilities:
  • Support Brand & Marketing Managers in their daily tasks, ensuring seamless operations.

  • Regularly analyze brand performance, using relevant KPIs to measure success.

  • Stay up-to-date on market and industry trends, with a focus on Nielsen data.

  • Closely collaborate with cross-functional teams to drive innovation and achieve business goals.

  • Assist Brand Managers in developing Social Media & Digital Content for 3 brands, including agency management, media strategy planning, and digital performance tracking.

  • Facilitate Influencer marketing campaigns, from concept development to performance evaluation.

  • Work closely with Trade Marketing & Sales teams to translate Marketing Strategy into actionable BTL activities.

  • Oversee the AW process for brands, new product listings, promo packs, and design changes.

  • Maintain accurate financial records and assist with budget management.



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