Director of User Acquisition
6 days ago
As a seasoned engineering leader, you will be responsible for overseeing the growth of Property Finder's user base through innovative technical solutions. This role involves leading a team of engineers to develop and implement cutting-edge SEO, MarTech, and acquisition technologies.
About the CompanyProperty Finder is the leading digital real estate platform in the Middle East and North Africa region. Our company has expanded its operations to various countries in the region, making us one of the largest technology start-ups in the region and a recent Unicorn.
We are seeking a talented Director of Growth Engineering to join our team in Dubai. As a key member of our team, you will be responsible for driving user acquisition efforts through AI-driven search optimization, social engagement, and performance marketing technologies.
About the RoleThe ideal candidate will have a strong technical background in growth engineering, SEO, and marketing automation, with experience in leveraging AI and data-driven insights to enhance user acquisition and retention. You will work closely with product, data science, and marketing teams to build scalable systems that optimize how users find and interact with Property Finder.
- Key Responsibilities:
- Develop predictive models for dynamic content distribution across Meta, TikTok, YouTube, and emerging platforms.
- Build social listening tools and sentiment analysis systems to understand user behavior and refine targeting strategies.
- Drive AI and machine learning adoption for growth automation, predictive analytics, and personalized user journeys.
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