User Acquisition Expert

21 hours ago


Fatih, Istanbul, Turkey Codeway Full time
About Codeway:
Codeway is a dynamic and innovative tech company dedicated to creating engaging user experiences. We believe in empowering our employees to grow and thrive within a supportive and collaborative environment.

We're seeking an exceptional Performance Marketing Specialist to join our team. As a key member, you'll play a vital role in shaping our performance marketing strategy, driving user acquisition, and collaborating with cross-functional teams to achieve our goals.

Responsibilities:
  • Develop and implement user acquisition strategies, focusing on ROI-driven results.
  • Lead creative pipeline development, testing, and optimization, including ideation, hypothesis development, and implementation feedback.
  • Manage and optimize user acquisition campaigns across Meta, TikTok, Google, and other networks, ensuring alignment with business objectives.
  • Build and maintain strong relationships with external partners and agencies, facilitating collaboration and knowledge sharing.
  • Design and maintain Business Intelligence (BI) dashboards, tracking campaign performance and identifying areas for improvement.

Requirements:
We're looking for someone with 0-2 years of experience, eager to take their first steps in performance marketing. You should be passionate about mobile marketing, data, and creative production, with excellent communication skills and an ability to wear multiple hats. If you're a self-starter who's not afraid of failure and can generate creative ad ideas, we want to hear from you.

The Recruiting Process:
  1. Application: Send us your CV or LinkedIn profile.
  2. Case Study: We might send you a task to solve.
  3. Talent & Culture Interview: Let's discuss your experience and expectations.
  4. Technical Interview: Meet with your future team lead to go over the case and your technical capabilities.
  5. Reference Check: We'll contact your references to gain insights into your past experiences and work ethic.


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