User Acquisition Manager

4 days ago


Fatih, Istanbul, Turkey kitUP Full time

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HR Persona @kitUP | Psychologist | Crafting & shaping goal-oriented organizational culture

Join KitUP's Creative Odyssey as the Performance Marketing Specialist

Who We Are:

At KitUP, we're a growing global mobile studio focused on creating high-impact products in wellness, productivity, AI, EdTech, and micro-learning. We leverage contemporary trends to deliver cutting-edge apps that inspire and empower users. Our team operates within a flat organizational structure, giving you the freedom to plan and organize your work with minimal supervision, while benefiting from our well-developed industry expertise.

With multiple apps under our wing, we drive growth through innovative and efficient marketing strategies, all while fostering a collaborative and flexible work environment.

Why You'll Love Working With Us:

  • 100% Remote Flexibility: Work from wherever fuels your creativity, whether it's a new city, a beach, or the comfort of your home.
  • Global Exploration Perks: Unleash your creative potential while traveling, supported by our travel stipend.
  • Continuous Learning Opportunities: Utilize our training stipend to enhance your skills through courses, certifications, and workshops.
  • Cutting-Edge Tech Setup: We equip you with the latest tools to excel in your role.
  • Meal Card Allowance: Fuel your ideas with diverse cuisines, backed by our meal card allowance.
  • Comprehensive Health Coverage: We offer private health insurance to keep you healthy and focused.
  • Performance-Based Bonuses: Recognizing and rewarding your success with quarterly bonuses for outstanding contributions.

The Role:

As the Performance Marketing Specialist, you'll be responsible for leading user acquisition and growth across multiple platforms. Your role will involve driving downloads and user engagement for KitUP's apps in wellness, productivity, and education, leveraging multi-platform strategies and the latest marketing tools. This position is ideal for someone with a multi-platform background, who thrives in a flexible, autonomous work environment.

What You Bring:

  • Proven Growth Expert: You have a strong background in driving user acquisition across multiple channels, especially in mobile apps.
  • Multi-Platform Expertise: Your experience spans various marketing platforms, including Google Ads, Facebook Ads Manager, and others.
  • Creative Experimenter: You love testing and iterating campaigns through A/B testing to find what works best.
  • Strategic Mindset: You can align marketing strategies with business objectives, ensuring that user growth aligns with retention and engagement goals.
  • Collaborative Problem-Solver: You thrive in a flat organizational structure, working well with minimal supervision and collaborating across teams.
  • Agile and Adaptive: You excel in fast-paced, dynamic environments, easily adjusting to changing priorities.

Key Responsibilities:

  • Lead Multi-Platform Growth Campaigns: Drive user acquisition through multi-channel strategies on Google Ads, Facebook Ads, and other platforms.
  • Optimize Conversion Rates: Use A/B testing to fine-tune the user journey and boost conversion at every stage.
  • Stay Ahead of the Curve: Constantly experiment with new strategies, incorporating market trends and user behavior insights.
  • Leverage Analytics & Targeting Tools: Use advanced marketing platforms to precisely target the right users and drive growth.
  • Craft Comprehensive Marketing Strategies: Develop and implement strategies that attract, engage, and retain users while aligning with KitUP's broader goals.
  • Analyze and Adjust: Regularly evaluate campaign performance and make data-driven refinements to improve results.
  • Collaborate Across Teams: Work closely with design, product, and other departments to ensure all initiatives support KitUP's objectives.

Why KitUP?

KitUP offers a dynamic, supportive environment where you're free to explore your ideas and take ownership of your work. If you're a data-driven, multi-platform marketer who thrives on creativity and innovation, KitUP is the perfect place for you to grow and make an impact.

Apply Now:

Are you ready to take our user acquisition strategy to the next level? Even if you don't meet every single qualification, we encourage you to apply if you're excited about driving growth at a global mobile studio. At KitUP, creativity, ambition, and a willingness to push boundaries are what matter most.

Seniority level
  • Entry level
Employment type
  • Full-time
Job function
  • Marketing and Sales
  • Industries
  • Software Development
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