E-Commerce Optimization Specialist

5 days ago


Fatih, Istanbul, Turkey DeFacto Full time

As an A/B Test Senior Specialist at DeFacto, you will play a crucial role in strengthening the engagement, motivation, and social responsibility of every DeFacto team member.

You will develop and implement strategies to increase website conversion rates, plan, execute, and analyze A/B tests and other experiments, and make data-driven decisions to optimize user experience (UX).

Key qualifications include proficiency in data analytics and reporting, at least 5 years of experience in CRO or digital marketing, and previous experience working with e-commerce sites and conducting A/B tests.

The ideal candidate will also have proficiency in Figma, the ability to design A/B test variations, experience with optimization tools (Optimizely, VWO, Google Optimize, etc.), and knowledge of Google Tag Manager and custom integrations.

Career & Personal Growth:

DeFacto Business Academy and KatKat business development project offer opportunities for skill development and career growth.

Recognition platform DFLife Plus rewards employees for successes and offers gift redemption options, while Multisport partnership offers access to gyms and wellness services at special rates.

Social Responsibility & Volunteering:

Join 'Happiness Ambassadors' to bring social responsibility projects to life or participate in existing initiatives as a volunteer.

This role is perfect for those who thrive in a diverse, dynamic environment and are passionate about driving business results through data analysis and optimization.



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