Marketing Manager, Digital Payments

2 days ago


Fatih, Istanbul, Turkey Amazon Full time
Amazon Marketing Manager, Digital Payments in Istanbul, Turkey

Description

Do you enjoy developing and executing marketing strategies to fuel the growth of payment products to serve millions of customers? Do you have a passion for customer acquisition and creating engaging communication? Are you excited by the opportunity to work on affordable payment methods for customers shopping on Amazon?

We are seeking a dynamic marketing professional to drive customer acquisition and usage for our digital payment products that make shopping on Amazon more affordable. This role will develop and execute data-driven marketing strategies, drive the Go-To-Market (GTM) for new payment methods that enable affordable purchases, create engaging customer communications, and lead performance marketing campaigns. The successful candidate will collaborate with cross-functional and external partner teams to deliver measurable results.

Key job responsibilities

  1. Work on creating compelling customer value proposition and messaging frameworks for target segments
  2. Develop and execute comprehensive go-to-market strategies that drive awareness, acquisition, and engagement
  3. Build and implement data-driven marketing campaigns by analyzing customer segments and behavior patterns
  4. Guide creative development of marketing materials and campaigns that reflect the value proposition and resonate with customers
  5. Build relationships with cross-functional stakeholders to ensure alignment on marketing initiatives
  6. Collaborate with external partner marketing teams for combined approach leveraging own and partner channels to acquire and engage customers
  7. Measure, analyze, and report on key performance metrics to optimize marketing effectiveness and customer experience
  8. Optimize customer messaging frameworks and tactical campaigns to improve adoption of payment methods

A day in the life

Your day might start with reviewing performance metrics from recent marketing campaigns, followed by collaborating with business and partner teams to identify ways to engage different customer segments. You could spend time crafting effective campaign approaches, meeting with cross-functional teams to enhance customer communications, or working with external partner teams to launch new promotional strategies. You'll regularly interact with product teams to align marketing initiatives with product features and benefits.

About the team

We are a diverse group of marketing professionals dedicated to making digital payments accessible and engaging for Amazon shoppers across APAC and MENA. Our team nurtures relationships with customers and partners while supporting the introduction of innovative payment solutions. We value collaboration, creativity, and a shared commitment to enhancing the payment experience for customers.

Basic Qualifications

  1. Professional non-internship marketing experience
  2. Experience building, executing, and scaling cross-functional marketing programs
  3. Experience using data and metrics to measure impact and determine improvements
  4. Experience in driving adoption of digital payment methods, e-commerce transactions, or other financial products
  5. Fluent communication skills in Turkish and English

Preferred Qualifications

  1. Master's degree in marketing, advertising, business, or equivalent
  2. Experience with customer segmentation, profiling, and targeting
  3. Experience with A/B Testing or Multi-Variate Testing or both
  4. Experience managing external partners to develop marketing programs

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit this link for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

#J-18808-Ljbffr

  • Fatih, Istanbul, Turkey Amazon Full time

    About the TeamWe are a diverse group of marketing professionals dedicated to making digital payments accessible and engaging for Amazon shoppers across APAC and MENA regions.Our team nurtures relationships with customers and partners while supporting the introduction of innovative payment solutions.As a Global Digital Payment Solutions Marketer, you will...


  • Fatih, Istanbul, Turkey Amazon Full time

    Job OverviewWe are looking for a skilled Marketing Director to lead our digital payments marketing efforts across APAC and MENA regions.You will be responsible for developing and executing marketing strategies that drive the adoption of our digital payment solutions, creating engaging customer communications, and leading performance marketing campaigns.The...


  • Fatih, Istanbul, Turkey Amazon Full time

    About the RoleWe are seeking a dynamic marketing professional to drive customer acquisition and usage for our digital payment products that make shopping on Amazon more affordable.This role will develop and execute data-driven marketing strategies, drive the Go-To-Market (GTM) for new payment methods that enable affordable purchases, create engaging customer...


  • Fatih, Istanbul, Turkey PayerMax Full time

    PayerMax is a leading provider of global payment solutions, empowering digital merchants to grow in emerging markets.About the RoleWe are seeking a Channel BD Manager to join our team in Turkey.This role will involve developing and executing partnerships with banks and PSPs, as well as building strong relationships with key stakeholders.The ideal candidate...


  • Fatih, Istanbul, Turkey iyzico Full time

    iyyzico continues to simplify online shopping for both consumers and sellers through innovative technologies.We're looking for a highly motivated Head of Digital Payments to lead the development of our digital payment solutions.You'll be responsible for collaborating with cross-functional teams to define product requirements, prioritize features, and drive...


  • Fatih, Istanbul, Turkey Iyzico Full time

    iyzicoiyzico was founded in 2013 to provide online payment services and artificial intelligence-based payment technologies to businesses of various sizes in the world of e-commerce. By making the complex payment processes simple through its easy and secure platform, iyzico had achieved significant successes through supporting thousands of businesses in...


  • Fatih, Istanbul, Turkey Amazon Full time

    Job DescriptionAs a Marketing Manager, Digital Payments, you will play a crucial role in driving the adoption of our digital payment solutions across APAC and MENA regions.You will be responsible for developing and executing marketing strategies that fuel the growth of our payment products, creating engaging customer communications, and leading performance...


  • Fatih, Istanbul, Turkey PayerMax Full time

    PayerMax is a global leader in omni-method payment solutions, offering 530+ payment methods across 5 continents.About PayerMaxWe empower top-grossing digital merchants to achieve #borderlessgrowth in emerging markets.Our expertise spans local mainstream payment methods in Southeast Asia, South Asia, the Middle East, and Latin America.We maintain local...


  • Fatih, Istanbul, Turkey Kofana Digital Full time

    Kofana Digital is seeking a Senior Salesforce Marketing Cloud Professional to lead the development and execution of marketing strategies that drive business results through the effective use of Salesforce Marketing Cloud.The successful candidate will have a deep understanding of marketing automation principles, as well as hands-on experience working with...


  • Fatih, Istanbul, Turkey Tick Tock Boom Digital PR & Marketing Agency Full time

    At Tick Tock Boom Digital PR & Marketing Agency, we are seeking a highly skilled and experienced New Media Director to oversee all aspects of our social media activities.About the Role:The ideal candidate will have at least 5 years of agency experience, with 2 years of team management under their belt.They will possess strong communication skills, project...


  • Fatih, Istanbul, Turkey Wide and Wise Full time

    We are looking for an experienced Digital Marketing Manager to join our partner's team and drive digital advertising efforts to support strategic partnerships. This role focuses on performance marketing, primarily through Google Ads, Analytics, and Tag Manager, with additional investments in Bing Ads, Facebook, LinkedIn, and Twitter.The ideal candidate...


  • Fatih, Istanbul, Turkey Iyzico Full time

    RequirementsBachelor's degree in related fields, preferably Engineering or Business Administration.Minimum 3 years of product management experience in payment systems or e-commerce.Experience or strong interest in mobile and payment technologies.


  • Fatih, Istanbul, Turkey Iyzico Full time

    iyzicoiyzico was founded in 2013 to provide online payment services and artificial intelligence-based payment technologies to businesses of various sizes in the world of e-commerce. By making the complex payment processes simple through its easy and secure platform, iyzico had achieved significant successes through supporting thousands of businesses in...


  • Fatih, Istanbul, Turkey Citypay Full time

    Unlock New Opportunities in the Crypto SpaceCityPay.io is a trailblazer in the crypto payment industry, providing businesses with innovative solutions to streamline transactions and expand their customer base.We're seeking a seasoned Crypto Payment Manager to lead our Turkish operations and drive business growth in this promising market.This exciting...


  • Fatih, Istanbul, Turkey Iyzico Full time

    Job OverviewIyzipay is a payment technology company that provides online payment services and artificial intelligence-based payment technologies to businesses of various sizes in the e-commerce world.We strive to make complex payment processes simple through our easy and secure platform, achieving significant successes through supporting thousands of...


  • Fatih, Istanbul, Turkey Iyzico Full time

    Company Overview:iQ Payments is a leading online payment services provider that uses artificial intelligence-based payment technologies to simplify complex payment processes for businesses of all sizes. Founded in 2013, the company has achieved significant success through its easy and secure platform, supporting thousands of businesses in...


  • Fatih, Istanbul, Turkey Migros One Full time

    Our CultureWe are #ONE to create a better tomorrow for our community. Our way of working includes four core values that we strive to act:Take accountability with passionDrive innovation with curiosityMake a difference for our customersCreate open communicationWhat Do We Do?As Migros One; We spread happiness in being the pioneer of innovation in the field of...


  • Fatih, Istanbul, Turkey Tokeninc Full time

    Direct message the job poster from Token Finansal TeknolojilerTalent Acquisition & Development AssociateStep into the future of fintech with usWe're not just a company; we're a dynamic team of innovators pushing the boundaries of what's possible. We're on the lookout for passionate, forward-thinking Operations Specialist/Senior Specialist to join us on this...


  • Fatih, Istanbul, Turkey TEB Full time

    Payment Systems Senior Analytics ManagerJob Description:• Lead the Payment Systems Data Analytics team by setting the analytical vision and driving its strategic direction.• Manage analytical projects in the payment systems field and contribute to the development of new products and services with a data-driven approach.• Work closely with business...


  • Fatih, Istanbul, Turkey Talentra Full time

    We are seeking a Digital Marketing Manager in Turkey for our client, which is the leading technology company that owns Turkey's largest online learning & game platform.Responsibilities:Responsible for the performance, budget, and management of paid acquisition channels; Programmatic Buying, AdWords, Facebook, and other biddable media.Ensure that performance...