AI-Powered Marketing Strategist
7 days ago
Tbwa Chiat/Day Inc is at the forefront of leveraging AI technology to revolutionize how we create and deliver work. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
About the Job:We're looking for a creative and innovative individual to join our team as a Creative Strategist. This role involves developing AI-enhanced strategic solutions for beauty brands, applying Gen AI tools in insight discovery and strategy development, and creating compelling brand narratives using AI-powered insights.
Key Responsibilities:- Strategic Development:
- Develop AI-enhanced strategic solutions for beauty brands
- Apply Gen AI tools in insight discovery and strategy development
- Create compelling brand narratives using AI-powered insights
- Support development of strategic frameworks and methodologies
- Implement AI tools in strategic planning processes
- Beauty Industry Focus:
- Monitor and analyse beauty industry trends
- Generate consumer insights using AI tools
- Develop beauty-specific applications of AI technology
- Support strategic planning for beauty brands
- Contribute to beauty marketing innovation
- 4-7 years strategy experience in beauty or related sectors
- Strong analytical and strategic thinking skills
- Proven ability to develop actionable insights
- Technical Skills:
- Understanding of Gen AI capabilities
- Data analysis and interpretation abilities
- Experience with strategic planning tools
- Knowledge of beauty industry metrics
- Personal Qualities:
- Strategic thinker with practical mindset
- Interest in technology and innovation
- Passion for beauty industry
- Strong collaborative abilities
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