Brand Management Expert

2 weeks ago


Fatih, Istanbul, Turkey Eti Full time

At Eti, we are seeking a highly skilled Brand Manager to join our team. As a key member of our marketing department, you will be responsible for developing and implementing marketing and product development strategies for our brands.

Main Responsibilities
  • Develop and Implement Marketing Strategies: You will design and execute marketing plans that align with our company's vision and objectives.
  • Product Development: You will work closely with cross-functional teams to develop and launch new products that meet consumer needs and drive business growth.
Key Accountabilities
  • Brand Positioning: You will create and ensure the implementation of brand positioning that resonates with our target audience.
  • Sales Budgets and Marketing Plans: You will establish annual sales budgets and marketing plans, ensuring timely execution within approved parameters.
  • New Product Launches: You will coordinate new product launches and relaunches according to plan.
  • Brand Performance Analysis: You will analyze brand performance, taking corrective measures to address deviations from objectives.
  • Communication Strategies: You will develop medium- and long-term communication strategies for our brands, overseeing their implementation and managing external partners.

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