Growth & CRM Manager

2 weeks ago


Fatih, Istanbul, Turkey Sokmarket Full time

Our journey as Yildiz Holding started in 1944 with the production of pötibör biscuits bearing the Ülker brand. In line with the right steps we have taken and our uncompromising quality, today we serve our consumers with products ranging from biscuits to chocolate, frozen food to personal care products and meat products under the roof of Yıldız Holding. Today, we are the largest food producer of CEEMEA (Central and Eastern Europe, Middle East and Africa) with more than 300 brands and more than 65,000 employees in more than 130 countries.

ŞOK Markets is a subsidiary of Yildiz Holding, which adapts quickly to innovations in the discount market channel. With over 10,000 stores, dozens of distribution centers and 50,000 employees in 81 provinces of Turkey, we ensure that our customers meet nearly all of their basic necessities from "one place" and from the nearest point to their homes. On the e-commerce side, we deliver the needs of our customers to their homes with a single click with our Cepte ŞOK operation.

As one of the most employed companies in Turkey, we continue to grow every year. With our award-winning Academy portal, which is a pioneer in the sector, we include each member of the ŞOK Markets family in our retail school and develop their behavioral competencies with the professional and technical knowledge they will need to do their jobs.

If you want to be a part of this global world with us, apply for the position of Growth & CRM Manager and join us.

What Awaits You, What Will Be Your Responsibilities?

  • Selecting, identifying and prioritizing growth targets
  • Constantly analyzing growth opportunities.
  • Designing and implementing communication constructs in line with the determined targets
  • Testing different communication setups, measuring and optimizing conversions to improve performance KPIs.
  • Improving user acquisition, new customer retention, etc. metrics; developing, implementing and optimizing persona-based and data-based communication constructs
  • Ensuring the improvement of internal and external resources in line with the growth strategy and targets
  • Contributing to the management's decision-making processes by regularly reporting data analysis, forecasts and business results in the implementation of the growth strategy.
  • Effective use of data analysis tools and marketing automation
  • Using data, analytics and other tools.

What Will Be The Qualifications We Expect From You?

  • Bachelor's or Master's Degree preferably in Engineering, Economics or Management,
  • Strong analytical skills, including A/B testing, web & app metrics, and sales metrics (Analytics, adjust, firebase, hotjar,optimezly..etc. using)
  • Skilled at web&app optimization, sales generation, conversion analysis, and creating sales funnels
  • Knowledge of various growth-hacking tools, such as automation and campaign monitoring platforms. (Braze, segment, insider, related digital, netmera…etc.)
  • Creative, problem-solving, and results-driven mindset.
  • An adaptable, iterative thinker who is constantly learning.
  • Curious, innovative, and confident in your abilities to drive change.
  • Experienced in retail sector,
  • Willing to continuously improve and strive for progress, not perfection,
  • Min 5 years experience in a similar position,
  • Good knowledge of written and spoken English,

What Will Happen to Those Who Feature You?

  • Strong communication and presentation skills,
  • Acting with an innovative perspective
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing
Industries
  • Retail
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