Sales and Marketing Strategist

19 hours ago


Fatih, Istanbul, Turkey Brown-Forman Full time
Role Overview

This is a key leadership position in the dynamic market of İstanbul, representing iconic brands under the Brown-Forman portfolio. The On-Trade Sales Supervisor will drive strategic growth across İstanbul, shaping the future of premium spirits in a competitive and rapidly evolving industry.

Key Responsibilities
  • Strategic Planning: Develop and implement sales strategies to increase brand awareness among customers and ensure optimal market positioning for Brown-Forman brands within the On-Trade channel.
  • Sales Execution: Conduct point-of-sale visits to ensure effective execution of sales plans and identify opportunities for growth.
  • Team Management: Lead and manage a team of distributors to achieve sales targets and ensure excellent customer service.
  • Operational Efficiency: Optimize stock levels at sales points and ensure products are displayed in compliance with company standards.
Requirements
  • Education: College/University (Bachelors or Equivalent)
  • Skills: Strong knowledge of sales and negotiation techniques, comprehensive understanding of the market, excellent business process organization skills.
  • Experience: Minimum 2-3 years of experience in FMCG, preferably within the same category/field.


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