Regional Programs and Insights Coordinator

1 day ago


Fatih, Istanbul, Turkey TikTok Full time

Working at TikTok

We're passionate about creating an inclusive space where employees value diversity in skills, experiences, and perspectives. Our platform connects people from across the globe, and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy to users worldwide.

Job Description

  • Support partners & creators managers in engaging & growing managed accounts
  • Support tentpole activations to maximize performances and create content opportunities for creators & partners
  • Support long-term content programs to grow ecosystem and create content opportunities for creators & partners
  • Spot and flag sensitive trends / search queries
  • Localize global / regional activations and programs to maximize local impact
  • Develop and execute locally relevant programs to drive Creator and Publisher engagement by working closely with Local Creator and Publisher teams
  • Localize and Adaptation: contribute to the customization and adaptability of Central and Regional programs to meet local market needs and cultural nuances. Help execute locally owned tentpoles, scaled community-building efforts, DEI strategy, Creator Summits, and Awards
  • Operational Support: support the onboarding, localization and day-to-day operations of programs in local markets. Ensure program objectives align with Regional and Central best practices and goals of driving product adoption, key vertical content supply and priority TikTok initiatives.
  • Performance Monitoring: assist in developing and monitoring metrics for program success
  • Market Insights Collection: provide relevant market insights to inform program adaptation. Deliver actionable insights to Regional and Central teams
  • Collaboration and Communication: foster positive relationships with cross-functional, Regional and Central teams to ensure effective execution of programs.

Requirements

  • Bachelor's degree in Marketing, Communications, Business Administration, relevant field or equivalent practical experience.
  • Interest in program management, operations, market insights or related areas.
  • Understanding of local market dynamics and cultural considerations.
  • Strong analytical, communication and collaboration skills.
  • Ability to work effectively in a team-oriented, fast-paced environment.
  • Eagerness to learn and contribute to the success of programs.
  • Strong communication skills with fluency in English and Turkish


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