EEMEA VP of Customer Engagement

6 days ago


Fatih, Istanbul, Turkey Mastercard Full time

We are seeking a highly qualified Regional VP, Loyalty and Engagement Platforms Product Head in EEMEA, a critical leadership role responsible for developing and executing a comprehensive regional product strategy to drive B2B2C consumer loyalty, engagement, and retention across all EEMEA markets and customers.

This role requires a strategic and results-oriented leader responsible for developing and executing comprehensive loyalty programs and scalable products that drive customer retention, engagement, and lifetime value. The ideal candidate will be a data-driven and customer-centric leader with a proven track record of building and scaling successful loyalty programs that deliver measurable business results.

Responsibilities:

  • Lead and mentor a high-performing team of loyalty and customer engagement professionals across EEMEA.
  • Foster a culture of collaboration, knowledge sharing, customer-centricity, and best practice adoption.
  • Collaborate effectively with cross-functional teams to ensure alignment and support for loyalty initiatives.


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