Product Marketing Specialist

3 days ago


Fatih, Istanbul, Turkey Papara Full time
Job Description

Papara is a leading fintech company that provides fast, simple, and affordable financial services to over 20 million users. We are on a mission to create the best financial experience for our users and bring our expertise to the global scale.

We are looking for a skilled Product Marketing Executive to join our team. The successful candidate will be responsible for developing our product marketing operation to increase awareness and adoption of our services and products.

The ideal candidate will have 5+ years of professional job experience in a Product Marketing position and be able to break down complex topics into simple, straightforward language. Strong relationship-building skills and the ability to operate cross-functionally are also essential.

The selected candidate will work closely with our Marketing and Product teams to develop our go-to-market strategy and growth opportunities. They will oversee the go-to-market execution for new feature launches and continuing marketing initiatives.

Key Responsibilities:
  • Develop Papara product marketing operation to increase awareness and adoption of our services and products.
  • Create demand for products through effective positioning, messaging, and marketing plan.
  • Work with Business Intelligence teams and use tools to conduct product growth analyses to build product strategies, establish product positioning, and define the product roadmap.
  • Monitor market trends and competitor activities to identify opportunities for growth.
What You'll Get:
  • Market-competitive salary and pay-for-performance bonuses.
  • Salary-based private pension plan with 3% company contribution.
  • Transportation and meal allowance.
  • A generous learning budget to support your professional development.
  • A comprehensive health and life insurance package.
  • Access to the latest technical equipment and internet allowance.
  • Free platform memberships, including Spotify, YouTube Premium, and Netflix.
  • Opportunities to participate in social activities, such as Happy Hours, Team Motivation Budget, and more.


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