User Engagement Specialist

1 day ago


Fatih, Istanbul, Turkey CoinTR Full time
About the Role

CoinTR is seeking a skilled User Acquisition & CRO Specialist to drive user growth and optimize the user journey across both organic and marketing channel-driven strategies. The successful candidate will develop and execute holistic user acquisition strategies, optimize the onboarding funnel, and design programs to acquire and retain engaged users.

This is a unique opportunity to join a leading cryptocurrency exchange platform and contribute to its continued growth and success.

  • Develop and execute strategic plans to drive high-quality new user registrations and activations.
  • Optimize the user experience to strengthen upper funnel activities and increase conversion from visitor to registered and activated user.
  • Collaborate closely with marketing channels, business development, product marketing, and product teams to improve user acquisition performance and maximize conversion efficiency.
  • Leverage data-driven insights to refine and optimize conversion funnels, minimizing drop-offs and identifying friction points in the user journey.
About You

We are looking for an experienced professional with a background in user acquisition, growth marketing, or digital campaigns, preferably in fintech, crypto, or blockchain industries. Your expertise in onboarding funnel optimization, conversion rate improvement, and retention strategies is essential for success in this role.

  • A minimum of 3 years of experience in user acquisition, growth marketing, or digital campaigns.
  • Strong understanding of retention, user lifecycle marketing, and reactivation strategies.
  • Experience with CRO techniques, A/B testing, and data-driven decision making.
  • Familiarity with crypto exchange platforms and user behavior in crypto space.
  • Fluent in English (written and spoken).
Why Join Us?

At CoinTR, we offer a dynamic and supportive work environment, opportunities for professional growth and development, and a competitive compensation package.



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