Eurasia & Middle East Commercial Lead

6 days ago


Fatih, Istanbul, Turkey Coca-Cola HBC Full time
Job Summary:

Coca-Cola HBC is seeking a Senior Manager, RGM Agile to lead the development and implementation of RGM strategies and plans to drive revenue growth, improve market share, and increase profitability.

The ideal candidate will have a strong background in RGM, with experience in designing and implementing RGM strategies to drive topline growth in revenue, transactions, and margin expansion.

Main Responsibilities:
  • RGM Strategy Development:Develop and implement RGM strategies to drive revenue growth, improve market share, and increase profitability.

  • Operational Excellence:Drive operational excellence by leading cross-functional teams to accelerate capabilities in affordability, premiumization, portfolio optimization, promotional intelligence, assortment optimization, and advanced analytics.

  • Revenue Growth:Identify and pursue revenue growth opportunities across various sales channels and categories. Design bold OBBPC (Occasion, Brand, Package, Price, Channel) strategies to drive revenue, volume, and transactions growth.

  • Business Partnerships:Collaborate with Strategy, Human Insights, and Finance teams to analyze business performance and identify potential RGM levers. Develop value propositions for shoppers and customers to generate incremental system results.

  • Stakeholder Management:Act as the key RGM strategy contact, ensuring alignment and synchronization with bottlers, Franchise GMs, Marketing, and Finance functions. Ensure RGM strategies are effectively integrated into Countries commercial activities.

Requirements:
  • Education:Bachelor's degree in Business Administration, Economics, or related field.

  • Professional Experience:5+ years experience in RGM, consultancy, commercial planning, or commercial execution. Demonstrated expertise in RGM, segmentation, innovation, and channel strategy.

  • Leadership Skills:Proven ability to lead cross-functional teams, influence stakeholders, and drive business outcomes.

  • Communication Skills:Excellent communication and interpersonal skills, with the ability to communicate complex ideas to diverse audiences.



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