Brand Strategy Executive

5 days ago


Fatih, Istanbul, Turkey Manpower Türkiye Full time

Our company Manpower Türkiye is looking for a Brand Strategy Executive to strengthen our brand exposure and position in the Luxury Goods & Jewelry sector.

The ideal candidate will have at least 8 years of experience in marketing and be fluent in written and spoken English. They should also have excellent communication and writing skills, as well as very good knowledge of MS Excel and other MS Office applications.

Key Responsibilities:

  • Define annual market plan based on Brand strategy and guideline.
  • Develop entire details plan based on annual market budget and plan.
  • Plan all A&P budget allocation with monthly update to local finance and brand HQ.
  • Plan and execution of annual media and communication plan to strengthen brand exposure and position.
  • Prepare and share necessary reportings and confirmations with Brand HQ.
  • Monitor and make sure all marketing activities and materials follow Brand guideline and rule with good quality.
  • Monitor and supervise Advertising /PR/ Digital Agency to ensure effectiveness and efficiency with minimum cost.
  • Monitor and control budget and spending, oversee and supervise program, progress, standard and quality.

Qualifications:

  • University or above graduated, major in Business or Marketing related area.
  • At least 8 years working experience in marketing.
  • Fluency in written and spoken English.
  • Digital / Social Media experience.
  • Excellent communication and writing skills.
  • Very good knowledge of MS Excel and other MS Office applications.


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