On-Trade Sales Supervisor

4 days ago

Fatih, Istanbul, Turkey Brown-Forman Australia Pty. Ltd. Full time

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

Total Rewards

At Brown-Forman, we believe in recognizing the bold ideas, ethical decisions, and winning results that make the company's short- and long-term success possible. This recognition comes in many forms, to include your base salary, holiday bonus, and any incentives you may earn.

We create an environment that nurtures and prioritizes continuous learning. At Brown-Forman, you are empowered to take charge of your own development with a variety of customized, award-winning programs available for every step of your career journey.

On-Trade Sales Supervisor

As the On-Trade Sales Supervisor for İstanbul you will take on a key leadership role in one of the world's most dynamic markets, representing iconic brands under the Brown-Forman portfolio. This is a unique opportunity to drive strategic growth across İstanbul, shaping the future of premium spirits in a competitive and rapidly evolving industry. Join us and make a lasting impact in a high-visibility position.

Meaningful Work From Day One

The On-Trade Sales Supervisor is responsible for driving sales and distribution activities, with a focus on brand building, increasing brand awareness among customers, and ensuring the optimal market position for Brown-Forman brands within OT. This role works closely with and supports the OT Channel Sales Manager. The On-Trade Sales Supervisor is accountable for achieving both personal and team goals, and for managing and developing a team of distributors.

What You Can Expect

Core Responsibilities On-Trade:

  1. Implements the overall OT sales strategy and guides the teams of B-F business partners in the application of these strategies.
  2. Conducts point-of-sale visits in accordance with the sales steps and company standards, following the routes approved by the On-Trade Channel Manager.
  3. Makes commercial visits to OT sales points; establishes business partnerships with the visited points, and maintains these partnerships.
  4. Supports the Area Sales Manager in creating distributor orders and monitors the achievement of distributor purchasing targets.
  5. Responsible for the sales (distributor purchases and field sales), distribution, and visibility of B-F products.
  6. Ensures optimal stock levels at sales points and ensures that products are displayed in compliance with B-F standards, legal recommendations, and internal regulations.
  7. Responsible for implementing brands according to the defined planograms and for positioning POSM materials in the best possible way.
  8. Ensures the budgets allocated for activities are applied appropriately and efficiently, in line with installation mechanics, deadlines, and the company's applicable standards.
  9. Responsible for including potential new OT channel sales points operating in their region in the coverage. Provides guidance to the teams of B-F business partners in this regard.
  10. Opens and/or closes On-Trade channel sales points in the system in line with company standards.
  11. Conducts regional analyses to increase the sales of B-F brands and support the achievement of company objectives, develops action plans, and implements these plans together with the teams of B-F business partners.
  12. Ensures the proper implementation of sales campaigns/promotional activities.
  13. Holds regular meetings with the sales team of B-F business partners. Provides guidance to the sales teams in line with company strategies.

Administrative Responsibilities:

  1. Submits expected data, reports, and activity evaluations on time, according to the standards and procedures valid within the company.
  2. Regularly reads corporate emails and responds to emails in a timely manner.
  3. Responsible for timely reporting in line with B-F standards through Panorama and, if applicable, Vispera (collecting data on B-F products, market data, data on serviced customers, and information on competitors' activities in the market).
  4. Holds regular meetings with the On-Trade Channel Manager to provide feedback on the status of the work.
  5. Responsible for maintaining the customer database in their region accurately and up-to-date.
  6. Aligns the investments with the company's strategic objectives.
  7. Maintains operations in the responsible territory in compliance with company standards.
  8. Guarantees the responsible territory consistently achieves top-tier results.
  9. Regularly monitors the performance of the investments of the territory.
  10. Acts as a Brand Ambassador for the B-F portfolio. Coordinates the preparation and delivery of specific product training for the sales staff of B-F business partners.

What You Bring to the Table

  1. Education: College/University (Bachelors or Equivalent).
  2. Proficient in spoken and written English.
  3. Driver's license.
  4. Minimum of 2-3 years of experience in FMCG, preferably within the same category/field.
  5. Strong knowledge of sales and negotiation techniques.
  6. Comprehensive understanding of the market.
  7. Excellent business process organization skills.
  8. Proven ability to establish and maintain easy, sustainable commercial relationships.
  9. Experience in utilizing financials in collaboration with clients.
  10. Ability to prepare and deliver effective presentations to clients.

What Makes You Unique

  1. Business Development.
  2. Negotiation, persuasion and influence.
  3. Planning and Execution.
  4. Result oriented.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

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