Brand Strategy Manager

7 days ago


Fatih, Istanbul, Turkey Bilgili Holding Full time

Bilgili Holding is a leading company that values innovation and excellence in marketing and corporate communications. We are seeking a highly skilled Marketing & Communications Manager to join our team and contribute to our success.

Main Responsibilities:

  • Management of contracts and follow-up related processes about sponsorship is the key to our success.
  • Drive revenue growth through strategic partnerships and sponsorships by leveraging your expertise in brand strategy and positioning.
  • Support the Marketing Director in innovation and the search for new and fresh ideas to stay ahead of the competition and maintain market leadership.
  • Analyze marketing strategy results and create detailed reports to measure performance and make data-driven decisions.
  • Manage all coordination and communication with Creative/Media/Social Media Agencies for ads, websites, social media, and other related marketing activities to ensure seamless execution.
  • Oversee digital and social media management with the agencies, developing, publishing, and monitoring digital and social media campaigns to maximize brand visibility and engagement.
  • Manage all advertising-oriented designs (ads, catalogs, brochures, flyers, leaflets, inserts, etc.), promotional films, stand constructions, and processes during the campaign period.
  • Manage media planning (TV, cinema, newspaper, magazine, poster, outdoor, etc.) production and application processes to reach target audiences effectively.
  • Manage and create all campaigns for direct marketing, mailing/e-bulletin design works to foster customer loyalty and retention.
  • Assist in all public relations activities such as launches, press conferences, organizations, fairs, media relations, press communications, and social responsibility projects to build strong relationships with stakeholders.
  • Assist in positioning practices such as strategic marketing, corporate communication, and market research to ensure alignment with company goals.
  • Assist in planning and management processes of all events (organizations, fairs, invitations, press conferences, etc.) to create memorable experiences for attendees.
Requirements:

We require a candidate with at least 5 years of experience in marketing and corporate communications, a bachelor's degree in marketing, engineering, or business administration, and advanced fluent writing and speaking skills in English and Turkish.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing



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